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Sponsored Rider Club Podcast

Your guide to motorsports sponsorship
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Sep 26, 2017

John Short is a pro motocross and supercross racer for TPJ Racing. He shares his experience with overcoming shyness and outlines examples of non-endemic sponsors...including being sponsored by a doctor!

This episode was sponsored by Topthepodium.com and Bold Racing & Suspension. The podcast is powered by impactfuel.org.

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Sep 18, 2017

NASCAR driver Amber Balcaen takes over this podcast with an in-depth view of next level sponsorship tactics and strategies. Join our conversation as we discuss personal branding, goal setting, core values, social media, and authenticity.

This episode was sponsored by Topthepodium.com and Bold Racing. The podcast is brought to you by impactfuel.org.

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Sep 12, 2017

We are making a splash with jetski racer and TPJ Racing Social Media & Public Relations Manager, Anna Glennon (aka Jet Girl 777). Anna brings in great examples of non-endemic sponsorship, superhero alter egos, and professional proposals.

This episode was sponsored by Topthepodium.com and Bold Racing & Suspension. The podcast is powered by impactfuel.org.

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Sep 5, 2017

This episode features Jimmy Moore of Bold Racing and Suspension. Since Jimmy is both a racer and a sponsor, we get his perspective on building a family-based grass roots desert racing team along with what he looks for in a sponsored racer for his high end custom suspension.

This episode was sponsored by Topthepodium.com and the podcast is powered by impactfuel.org.

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Aug 29, 2017

This episode features drifter and Hoonigan finalist, Rathyna Gomer. She gets into some awesome topics regarding racing, sponsor decks, contracts, compare & despair mentality, and the pitfalls of complacency.

This episode was sponsored by Bold Racing and Topthepodium.com. The podcast is powered by impactfuel.org.

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Aug 20, 2017

VEGAS TO RENO!!!

This episode is PACKED with valuable advice from these top desert racing sponsors:

It also features these amazing racers:

This episode was made possible by Bold Racing and was sponsored by Topthepodium.com. The podcast is powered by Impact Fuel.

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Aug 15, 2017

Andy Messner is a backcountry snowmobiler that was brought on by Keegan Johnson of GGB Exhaust. Together, they discuss the relationship between a rider and sponsor, while giving YOU advice on how to create a relationship like this of your own.

This episode was sponsored by Bold Racing and Topthepodium.com. The podcast is powered by impactfuel.org.

Don't forget to rate, review, and subscribe!

Aug 6, 2017

Erica Sacks is a professional UTV, rally, and trophy truck racing navigator. In this episode though, she is YOUR navigator through the twists and turns of motorsports sponsorship. We discuss the importance of pitch keywords, research, and teamwork.

This episode was sponsored by Bold Racing and Topthepodium.com. The podcast is powered by impactfuel.org.

Don't forget to rate, review, and subscribe!

Aug 1, 2017

In this episode, Jess Kline of Backwoods Promotions offers us a behind-the-scenes look at planning, staffing, and promoting events. This information is CRUCIAL for understanding how to properly prepare for and market yourself at an event.

This episode was sponsored by Topthepodium.com and Bold Racing. The podcast is powered by impactfuel.org.

Jul 25, 2017

In this episode, Jesse Hopkins of Rehab Wraps describes the essentials of wrap design while diving deep into his recommendations for pitching sponsorship. We also chat about some social media blunders that you can easily avoid.

This episode was sponsored by Topthepodium.com and Bold Racing. The podcast is powered by impactfuel.org.

Don't forget to rate, review, and subscribe!

Jul 18, 2017

Kayla Blood Granger is the driver of Monster Jam's El Toro Loco and she also races ATVs with Granger Racing. Tune in to hear how she was able to share her story with brands on a deep, emotional level in order to develop lasting sponsorships. We also discuss how her background in MMA and the military have helped shape her personal brand.

This episode was sponsored by Topthepodium.com and Bold Racing. The podcast is powered by impactfuel.org.

Don't forget to rate, review, and subscribe!

Jul 11, 2017

Holy cow this is good. Matt Martelli of Mad Media and the Mint 400 drops massive value into your ears as we discuss the components behind social media virality, building a brand, and pushing yourself to be better everyday. Matt is behind some of your favorite motorsports videos, including the Gymkhana and XP1K series.

This episode was sponsored by Bold Racing and Topthepodium.com. This podcast is powered by impactfuel.org.

Jul 4, 2017

Matt Entz is the owner of Mountain Skillz and he is a snowmobile Terrain Dominator with Polaris. He shares how his experience with KLiM, the Boondocker/Thunderstruck movies, and backcountry training has prepared him to attract and retain powersports sponsors. We also talk about how social media has leveled the playing field in motorsports sponsorship.

This episode was sponsored by Topthepodium.com and Bold Racing. The podcast is powered by impactfuel.org.

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Jun 27, 2017

Collin Otten brings his experience with backcountry snowmobiling and motocross sponsorship directly to your ears with an interesting perspective on reinventing yourself on social media, identifying sketchy sponsors, and hanging out with pros like Travis Pastrana and Gregg Godfrey.

This episode was sponsored by Topthepodium.com, Leaders RPM, and Bold Racing. The podcast is powered by impactfuel.org.

Jun 20, 2017

Shelby Mahon is a motorsports jack of all trades that offers some very specific advice regarding how to market yourself and your sponsors. She is the owner of Backcountry Motorsports Media, and specializes in action sports photography, marketing, videography, graphic design, and she is a racer! She also works with communications and events at CF Moto Canada.

Long story short...you don't want to miss the value bombs that Shelby delivers directly into your ears.

This episode was sponsored by Topthepodium.com, Leaders RPM, and Bold Racing. The podcast is powered by impactfuel.org. 

Jun 13, 2017

In a world dominated by social media, beautiful visual content is critical to capturing attention and building a successful brand. This episode dives deep to unlock the critical elements to creating amazing photos and videos. Our featured guest, Steven Marlenee of Marlenee Photography takes us on a detailed journey into the steps needed to prepare for, capture, and promote that perfect shot. His experience in backcountry snowmobiling provides us with very applicable and tangible actions.

If you are destined for visual greatness and dedicated to building your social media following, brand recognition, and sponsor value, then this episode is a MUST!

This podcast was sponsored by Topthepodium.com, Leaders RPM, and Bold Racing. It is powered by impactfuel.org.

Jun 6, 2017

Do you ever wonder what the person reviewing your sponsorship request is thinking? If so, then this episode is for you.

Listen in as we hear from Jared Heshka, who is a snocross racer and also the Brand Manager for MBRP Powersports. We discuss the specifics regarding what he looks for in a successful brand ambassador. From Dale Carnegie to Will Ferrell, and Larry Enticer to Shawn Endel, we analyze the most important aspects of what creates success in social media, attitude, and ultimately motorsports sponsorship.

This episode was sponsored by Topthepodium.com, Bold Racing, and Leaders RPM and is powered by impactfuel.org.

 

May 30, 2017

Collete Davis of Red Bull Global Rallycross and Girl Starter joins us on a journey to link the complexities of motorsports sponsorship to the world of entrepreneurship. This Hoonigan talks how she turned engineering and go-karts into an extremely successful racing and entrepreneurial adventure. Even better, she gives you some specific advice on how you can do the same thing! Tune in and take notes!

This episode was sponsored by topthepodium.com and is powered by impactfuel.org.

May 23, 2017

Joey D, CEO of UTVunderground.com and one of the most prolific UTV racing content producers alive, takes an opportunity to dive deep into the world of motorsports sponsorship. We discuss how some of the most successful racers are promoting their sponsors, how UTVunderground builds relationships, and we get some actionable advice on how we can structure our social media strategy.

This episode was sponsored by topthepodium.com and is powered by impactfuel.org.

May 14, 2017

Join us for an incredibly inspirational look at how former motocross racer George Hammel turned a tragic accident into a successful UTV racing career. Listen in to learn how you can use your story for internal motivation so that you can provide external value for your followers and sponsors.

This episode was sponsored by topthepodium.com.

The show is powered by impactfuel.org.

May 9, 2017

In this episode we chat with GNCC and Mid East Hare Scramble ATV racer, Cameron Abee. He gives us advice regarding how he leverages organizations such as Team Faith, XC Quadracers, and Fuel Ministries to further his skills and develop the next generation of future racers. We also dive into what it feels like to have a sponsor lose YOUR trust.

This episode was sponsored by topthepodium.com.

May 2, 2017

In this episode, Blake Granger shares advice regarding motorsports sponsorship based on his experience with ATV Motocross through Granger Racing and Monster Jam, where he drives MAX-D.

Apr 25, 2017

UTV racer Shelby Anderson drops some value for the audience by giving us some specifics behind her social medial strategy and how that bolsters her ability to promote herself and her sponsors. She also gives us an insider look into her family and friends in the industry.

This episode was sponsored by MindFX Science and TopthePodium.com.

 

Apr 18, 2017

In this episode, we are joined by a very well respected backcountry snowmobile rider, Tony Jenkins. We discuss some of the realities associated with sponsorship, how to "sell yourself", and the proper way to mutually end a relationship with a sponsor.

Apr 11, 2017

Sierra Romo takes time in this episode to discuss UTV racing and sponsorship success. We also discuss some things NOT to do...

This episode was sponsored by TopThePodium.com and MindFX Science.

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