Kayla Blood Granger is the driver of Monster Jam's El Toro Loco and she also races ATVs with Granger Racing. Tune in to hear how she was able to share her story with brands on a deep, emotional level in order to develop lasting sponsorships. We also discuss how her background in MMA and the military have helped shape her personal brand.
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Holy cow this is good. Matt Martelli of Mad Media and the Mint 400 drops massive value into your ears as we discuss the components behind social media virality, building a brand, and pushing yourself to be better everyday. Matt is behind some of your favorite motorsports videos, including the Gymkhana and XP1K series.
Matt Entz is the owner of Mountain Skillz and he is a snowmobile Terrain Dominator with Polaris. He shares how his experience with KLiM, the Boondocker/Thunderstruck movies, and backcountry training has prepared him to attract and retain powersports sponsors. We also talk about how social media has leveled the playing field in motorsports sponsorship.
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