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Your guide to motorsports sponsorship

MISSION: Help riders and racers better market themselves and deliver more value for their sponsors.

HOW: We bring riders, racers, content creators, and motorsports sponsors together to provide YOU with the tools to build a successful sponsorship program.

Sep 25, 2018

NASCAR driver Will Rodgers brings an element of poise and strategy to our show. He shares examples of making connections in motocross, sportscar racing, go-kart racing, and ultimately NASCAR while also sharing some of the techniques he uses to drive value AND sales for his sponsors.

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Sep 21, 2018

What do you get when you take an amazing racer and mix in professional marketing experience at Polaris?

Answer = Killer advice from Shelby Anderson

This show is powered by AMSOIL and this live experience is brought to you by Racing Addix and GSP XTV.

Catch Shelby's first interview here: Episode...

Sep 18, 2018

Keegan Kincaid takes us behind the scenes into his offroad racing career which is fueled by deep connections, a supportive family, and tremendous sponsors.

This show is powered by AMSOIL. This episode is brought to you by:

Sep 16, 2018

What can live content do for your sponsorship program? This is your chance to find out the answer to that question and much more from backcountry snowmobiler and Facebook Live host Jon Ferrian.

This show is powered by AMSOIL and this episode is brought to you by GSP XTV axles and Racing Addix.

Sep 11, 2018


Hay Days 2018 was jam-packed with industry titans! Non-stop networking and sponsorship advice. This episode is unlike any other one we have done below as it begins with two brothers just talking about snowmobiling.

Hosted by Josh and Jeremy Wiese. Featuring...

  • AMSOIL rep Lindsay Premo
  • ISOC Snocross President Carl...