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Your guide to motorsports sponsorship

MISSION: Help riders and racers better market themselves and deliver more value for their sponsors.

HOW: We bring riders, racers, content creators, and motorsports sponsors together to provide YOU with the tools to build a successful sponsorship program.

Feb 13, 2018

DirtTrax and SnowTrax Television have been staples of the motorsports industry for YEARS. That success was not achieved by accident. You better believe Luke Lester played a HUGE part. Now he is on this show to share his story and advice to help YOU better understand the industry and deliver serious ROI for sponsors.

This episode is brought to you by Topthepodium.comBold RacingArmor Kote, and SolderWeld. The podcast is powered by Impact Fuel.

Use promo code "sponsoredrider" to get $20 off your next order at