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Your guide to motorsports sponsorship

MISSION: Help riders and racers better market themselves and deliver more value for their sponsors.

HOW: We bring riders, racers, content creators, and motorsports sponsors together to provide YOU with the tools to build a successful sponsorship program.

Jan 30, 2020

Do you understand offset branding costs? Can you relay your value to your sponsors? If you hesitated in answering these questions, you came to the right place.

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Jan 27, 2020

Jay Tilles (aka Lightning) is the Brand Manager for Banks Power and co-host of the Truck Show Podcast. He brings to us a plethora of experience with handling sponsorship requests and managing brands. You are NOT going to want to miss this one.

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Jan 20, 2020

This episode with Jim Beaver dives into some big-hitting topics about increasing your reach with podcasting, becoming a racer agent, and diving deep into brand management with a partner. The most game-changing aspect of this show though comes from our conversation about eSports and how it is revolutionizing...


Jan 16, 2020

Is motorsports marketing and sponsorship part of a finite or infinite game? What is your mindset?

Tune in to discuss!

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Jan 10, 2020

Join us as we unpack the term "organic integration." What does it mean? Are you doing it? We break it all down in this episode.

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